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Product: Magnetic Knife Block
Client: Jamie Oliver / Jme
2010

In 2009 Morph were approached by Jamie Oliver to be part of a group of carefully selected designers, who were commissioned to develop the debut range of products for his new brand “Jme”, which was to be sold exclusively through Jamie at Home. Over the following years we continued to add new designs to the ever expanding range, including this magnetic knife block.

“This wooden knife block designed by us exclusively for the J-me (Jamie Oliver) range, has hidden magnets to hold the knives, as well as a slot to accommodate the sharpening stone.

– Jamie Oliver

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