Product: Duo™ Wash&Drain™
Client: Joseph Joseph
“This basic piece of kitchen equipment is given a stylish and practical update with this smart, thoughtful design. It has an integrated plug which means water can be quickly drained away, eliminating the problem of lifting and emptying a heavy bowl. This washing up bowl includes an integrated draining compartment for cutlery, sponges or a brush.
The Duo Collection of innovative kitchenware has been created by Joseph Joseph for a whole new market, with products carefully designed to appeal to a broad range of consumers. The collection encompasses key kitchenware categories, essential, everyday products, and new innovations plus re-imagined Joseph Joseph best-sellers. The target consumer is aspirational, solution focused, quality conscious, and possibly a first-time homeowner, or a young family. The Duo product is made unique by simple, benefit-driven innovation, intuitive function, high-quality materials, a distinctive colour palette and an impactful range identity.”